Innovation Management
Even small but well-considered innovations can significantly contribute to a company’s sustainable growth and strengthen its market position.
When innovation is not consciously and systematically managed, it can lead to the realization of risks and increased costs. Poorly prepared product development may fail to meet market expectations, and a substantial portion of the investments made in development activities may end up being wasted.
In contrast, a deliberately managed innovation process helps mitigate risks and ensures that investments in innovation are used effectively and efficiently. Moreover, it fosters a creative and motivated workforce—an essential factor for the long-term success of any organization.

Innovation Essentials & Innotrepp Mentorship
We help businesses get started with innovation management and support those who wish to join Estonia’s largest innovation collaboration network – Innotrepp.
Innotrepp is a collaborative ecosystem designed to enhance the innovation capabilities of Estonian companies and foster a shared innovation culture. By joining Innotrepp, companies gain access to tools for developing their innovation capacity, as well as network services and national support schemes.
Members of Innotrepp can:
- Analyze and assess their company’s innovation capability;
- Develop a tailored action plan to boost competitiveness, based on their current state and future goals;
- Leverage the Innotrepp network, services, and funding opportunities to support business development.
Developing and Implementing an Innovation Management Process
Creating an innovation process is a complex but essential step toward achieving business success. A clear and mutually agreed-upon innovation process enhances a company’s innovation capability and strengthens its competitive advantage.
Establishing, aligning, and embedding the innovation process within the organization requires close collaboration across different departments and stakeholders. Throughout the project, we support companies in:
- Defining innovation goals and strategy
Innovation objectives depend heavily on the company’s industry, competitive edge, and ambition level. - Creating an environment that supports innovation
This involves encouraging employees to take risks and experiment with new ideas, while providing the necessary resources and training. - Outlining the stages of the innovation process
Including key participants, tools, and methods to be used throughout the process. - Selecting appropriate success criteria and metrics
To effectively measure the impact and progress of innovation initiatives.
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Get to Know Indrek Sabul
Indrek Sabul is a Lead Consultant at OIXIO Advisory, specializing in business process improvement, digitalization, and innovation management.
He holds a Master’s degree in Supply Chain Management from TalTech and brings hands-on experience as a supply chain manager in manufacturing and as a logistics manager in the transport and retail sectors. At OIXIO, Indrek has led the development of a unique methodology for analyzing and improving business processes through digital transformation and innovation.
Over the past 12 years, Indrek has delivered more than 100 business consulting projects, with over half focused on creating digitalization roadmaps for companies across industries.
In addition to his consulting work, Indrek has lectured on innovation management at Tallinn University of Applied Sciences and Estonian Entrepreneurship University of Applied Sciences (Mainor). Since 2022, he has also been a member of the expert group behind “Innotrepp”, an innovation management ecosystem developed through public-private collaboration.
